Position Details

Reports to Commercial Director, MACIE Region

Responsibilities

o    Develop and implement European Regional Marketing Strategies for newly acquired portfolio of poultry/swine & ruminant products, current dairy nutritional products & launch of forthcoming innovative pipeline products.
o    Manage all marketing service activities within Europe including Phibro Europe Website, developing sales tools, sales bulletins, sales training materials and distributor training presentations.
o    Work in partnership with key stakeholders including European Key Account Managers & Commercial Managers, Global marketing, MACIE Technical, Regulatory Affairs, Customer Service, Finance & Logistics to ensure cohesive marketing efforts and alignment.
o    Identify, Plan & Prepare for Phibro Europe attendance at relevant Industry Fairs – example France (Space), Netherlands (RMV) and Germany (EuroTier). 
o    Partner with Commercial Director, Newly Acquired Portfolio and European Ruminant Business Manager to analyze and determine effectiveness of marketing campaigns and activities. 
o    Analyse market trends and stakeholder behaviour to inform marketing tactics for the region.
o    Monitor and Report Performance: Set key performance indicators for marketing activities, track their success, and adjust strategies as necessary to meet Phibro Europe business needs.
o    Foster a shared learning environment based on best practices and continuous training to the commercial organization.

Education & Experience

o    Bachelor’s Degree in Marketing, Animal Science, Veterinary Medicine, or a related discipline.  Master’s degree preferred.
o    Minimum of 5-7 years’ experience in marketing within the animal health industry.
o    Demonstrated success in developing and executing marketing strategies that enable sales growth across multiple European markets.
o    Previous experience of having impact and influence without direct authority.
o    Ideally have previous opportunity management experience in partnering with Commercial teams to utilize CRM system to identify opportunities and convert into customer sales.
o    Strong knowledge of European animal health regulations, market dynamics, and cultural factors.
o    Proficiency in English and at least one other European language (such as French, German, Spanish, or Italian).
o    Experience working with cross-functional teams and collaborating in matrixed organizations.
o    Willingness to travel across Europe as required (up to 30%).

Person Skills & Competences
o    Customer-Centricity: Prioritizes customer needs, building lasting relationships based on trust and value.
o    Communication: A skilled communicator with an ability to build trust and foster productive relationships with internal and external stakeholders, driving alignment and delivering results in a matrixed business context.
o    Strategic Vision: Ability to see the big picture, anticipate market shifts, and position the company for long-term success.
o    Innovative Thinking: Demonstrates creativity in problem-solving and campaign development, with a passion for advancing animal health solutions.
o    Digital Savvy: Deep understanding of digital marketing, social media, and emerging technologies relevant to animal health.
o    Adaptability: Thrives in a fast-paced, evolving industry and is comfortable with ambiguity and change.
o    Cultural Awareness: Sensitive to differences across European markets and adept at customizing approaches for diverse audiences.